Privacy Policy

Effective Date: March 22, 2026 Last Updated: March 22, 2026

Introduction

Vera Lucerna LLC (“Vera Lucerna,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit veralucerna.com (the “Site”) and use our services.

This Policy applies to all users of the Site, including California residents who have rights under the California Consumer Privacy Act (“CCPA”).

Information We Collect

Information You Provide

We collect personal information you voluntarily provide, including:

  • Contact information — name, email address, and phone number submitted through contact or inquiry forms
  • Coaching inquiry details — information you share when applying for coaching services
  • Email address — when you subscribe to our newsletter or mailing list
  • Communications — records of your correspondence with us

Information Automatically Collected

When you visit the Site, we may automatically collect certain information through analytics tools, including:

  • Usage data — pages visited, time spent on pages, and navigation patterns
  • Device and technical information — IP address, browser type, and operating system
  • Cookies and tracking technologies — as described below

How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and coaching applications
  • Provide and improve our coaching services
  • Send newsletters and communications you have opted into
  • Analyze website traffic and improve the Site
  • Comply with applicable legal obligations

Information Sharing and Disclosure

Vera Lucerna LLC does not sell your personal information to third parties.

We may share your information in the following limited circumstances:

  • Service providers — third-party vendors who assist us in operating the Site or delivering services (such as email marketing platforms and analytics providers), under appropriate contractual agreements
  • Legal requirements — when required by law, court order, or to protect our rights or the safety of others
  • Business transfers — in connection with a merger, acquisition, or sale of business assets

Your California Privacy Rights (CCPA)

If you are a California resident, you have the following rights:

Right to Know. You may request information about the categories of personal information we collect, the sources, our business purposes, and with whom we share it.

Right to Delete. You may request deletion of your personal information, subject to certain exceptions permitted by law.

Right to Opt-Out. You have the right to opt out of the sale or sharing of your personal information. We do not sell personal information. To opt out of marketing communications, use the unsubscribe link in any email or contact us directly.

Right to Non-Discrimination. We will not discriminate against you for exercising your CCPA rights.

To exercise any of these rights, contact us using the information at the bottom of this page. We will verify your identity and respond within 45 days (extendable by an additional 45 days if necessary).

Cookies and Tracking Technologies

The Site may use cookies and similar technologies for analytics purposes. You can control cookies through your browser settings, though disabling them may affect Site functionality.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes in this Policy or as required by law:

  • Contact and inquiry submissions — up to 3 years for customer service and recordkeeping purposes
  • Newsletter subscriptions — for the duration of your subscription and up to 3 years after unsubscription
  • Analytics data — as determined by our analytics provider’s retention policies

Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Children’s Privacy

This Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will delete it promptly.

This Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites and encourage you to review their own privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with a new effective date. Your continued use of the Site after any changes constitutes your acceptance of the revised Policy.

Contact

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Vera Lucerna LLC 2281 Lava Ridge Court #200 Roseville, CA 95661 Email: contact@veralucerna.com Phone: 279.230.2619